Elevate Pr – A Year In Review


2014 kicked off with a bang with Showcase 2014, The Westin Dublin’s newly refurbished Mint Bar and the Hennessy Gold Cup with fashion designer, Tara Jarmon and shoe designer, Lucy Choi as Hennessy Best Dressed Lady judges.

The 2014 Hennessy Literary Awards took place in The Westin Dublin with a short film featuring Frank Kelly, and SAORVIEW helped customers across the country get ready for a rescan.

Frank Kelly - Elevate PR


Little Green Cars headlined 2014’s Lumia Live session at IMMA, M I N T V E L V E T launched its first stand-alone boutique in Dundrum Town Centre and Lya Solis opened her eponymous luxury fashion boutique in Powerscourt Townhouse Centre. miDough, a new Irish company which lets teens take charge of their own finances, also launched online.

We worked on some exciting international events during the summer including Veuve Clicquot’s Gold Cup at Cowdray Park Polo Club and the Commonwealth Games in Glasgow.

Galway Film Fleadh celebrated its 26th year, the James Joyce Centre’s Bloomsday Festival 2014 returned with some additions to inspire both Joyce enthusiasts and literary novices alike and Panti launched Gaze, Ireland’s leading LGBT film festival.

Panti - Elevate PR


Scotland welcomed the world for the 40th Ryder Cup, Eastpak launched its Eastpak Artist Studio and new and exclusive collaborations were a key feature of Weathering, an exhibition of contemporary Irish design and craft presented by the Design & Crafts Council of Ireland at the London Design Festival.

Angela Scanlon launched the 2014 Dublin Fashion Festival, jewellery designer, Margaret O’Rourke celebrated a decade in business and the opening of her standalone store MoMuse in Powerscourt Townhouse Centre, and contemporary Irish jewellery designer, Chupi, launched her new autumn / winter collection.

We launched new restaurants Balfes and Tavern at Dylan.

Launch of DFF - Elevate PR


Christmas gifting was a key focus for us again this winter, as we hosted a Heatons Christmas press day and #giveIrishcraft press launch.

Lily O’Brien’s and Brooke & Shoals launched seasonal gift packs, while Microsoft focused on handsets Lumia 630, 635, 930 and Surface Pro 3 and accessories.

The Dylan Hotel commissioned Irish fashion designer and artist Helen Steele to create and design a bespoke Christmas tree, Jennifer Rothwell opened her first stand-alone store in the Powerscourt Townhouse Centre, and Petalwell launched its essential oil diffuser and range of natural essential oils.

Key events included Spin 1038’s launch of IN Magazine, the Edward Dillon Off Licence and Wine Store of the Year Awards in Kilkenny and the IDI Design Awards.

Dublin’s first #FashMash, in association with Moët & Chandon, took place as part of the Web Summit and the RHA welcomed the launch of BARE, a photographic series of naked portraits in association with Belvedere Vodka.