Propercorn Reveal New Chocolate Popcorn

Bringing together two best-loved ingredients, passionate flavour maker, PROPERCORN, has created its most crowd-pleasing combination yet. Made using Fairtrade cocoa and containing just 126 calories per serving, this bitter-sweet, Chocolate popcorn makes for a healthier moment of indulgence.

PROPERCORN’s team of popcorn perfectionists spent years creating the ultimate flavour for chocolate fanatics. With the help of expert chocolatiers, they sourced the best quality cocoa to coat their hand-popped, butterfly corn. These rich, dark cocoa notes combine with whole milk, sweet demerara and a sprinkling of sea salt for smooth chocolatey sweetness. PROPERCORN’s unique blend contains less than half the sugar of a traditional chocolate bar but with no less sweet satisfaction.*

“Knowing how obsessed most of us are with chocolate made making this flavour a real labour of love,” explained PROPERCORN Co-Founder, Cassandra Stavrou.  “We started by sourcing the best quality ingredients we could get our hands on. After months of tasting and tweaking, we’re very proud to have created a healthier, Fairtrade product and one which seriously satisfies the sweet-toothed among us” continued Cassandra.

As with every flavour in its collection, PROPERCORN’s Chocolate popcorn is gluten-free, suitable for vegetarians and made using simple, store cupboard ingredients. The new pack features a unique flavour world illustration, created by LA-based artist, Bijou Karman. PROPERCORN has also unveiled new pack designs across its entire collection, showcasing the work of some of the world’s most exciting design talent.

Find PROPERCORN online on or in Tesco, Dunnes Stores, SuperValu, Spar, Centra, Fresh and independent retailers for €1.20 single serve, or €2.69 for a sharing bag.